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World of Coca-Cola branded ceramic glasses and package design.
Coca-Cola Branded Apparel and Merchandise
My role: Lead projects to develop on-brand graphics and style guides for Coca-Cola licensed apparel and merchandise including tees, housewares, and holiday items ensuring brand accuracy. Designed branded products, determined allocation of creative and financial resources, collaborated with creative agencies and internal design team to leverage current and approaching trends in fashion, and inspected overseas production.